Bboss is a micro-business matching platform that integrates various resources and information needed for starting a business. Through a one-stop service, it allows users to easily navigate the essentials of opening a store. Whether it’s site selection consultation, startup knowledge, or interior planning, the platform offers professional guidance—helping entrepreneurs save time and effort on tedious research so they can focus on growing their business.
About the project
RELEASE DATE
2024.11
ROLE
UIUX Designer
BRAND Designer
SERVICES
UI/UX DESIGN
BRAND DESIGN
📍Conduct market research and user interviews, combined with competitor analysis, to deeply understand business setup needs and formulate product strategies.
📍Establish a transfer and rental information platform to drive continuous development of platform features and business growth.
📍Define the product’s visual style and leverage content-driven products to attract traffic.
📍Achieve significant results in community management, with a 30% growth in Facebook group users, enhancing the promotion and application of matching services.
Background
Bboss is a sub-brand under HouseFeel, originally derived from the successful management of a second-hand equipment transfer community. During this process, potential business opportunities were identified. To enhance professionalism and trust, the brand underwent digital transformation, converting offline experiences into a comprehensive equipment matching platform for store openings. This also expanded HouseFeel’s expertise into the field of store setup and equipment, providing entrepreneurs with a one-stop solution for opening their businesses.
Design Process
Design Goal
🎯 Improve matching efficiency and optimize user experience.
Traditionally, Bboss relied on Facebook groups for information exchange, where posts and manual mediation by group admins facilitated transactions. To enhance efficiency, we aim to transition to a dedicated platform that standardizes information, simplifies listing processes, and streamlines decision-making. This shift will reduce cognitive load and provide a seamless, user-friendly experience.
🎯 Establish product and brand image to build professionalism and trust.
While Bboss has an existing logo, the evolution into a full-fledged digital platform calls for a refreshed brand identity. This new visual language will enhance trust and approachability, reinforcing our credibility as the go-to platform for reliable and professional business matching in the industry.
🎯 Foster business connections and expand platform value.
By facilitating interactions among buyers, sellers, and industry experts, Bboss (開店趣) fosters valuable business connections. Our platform will integrate real-time messaging, user reviews, and expert consultations, enabling a one-stop service that enhances long-term platform value and user loyalty.
Research
Through stakeholder interviews and competitive analysis, we gained insights into the product positioning and established its unique differentiators.
🔬 Stakeholder Interview
Conducted interviews with PO, PM, and other stakeholders to understand business goals, requirements, product development direction, and market strategies.
🔬 Competitive Analysis
Analyzed similar services in the market to identify their strengths and weaknesses, uncovering opportunities and unique differentiators for Bboss.
Design
Impact
📍 Expand Gangan Group's Product Coverage
Through the development of the Bboss digital platform, Gangan Group has extended its core business beyond real estate and entrepreneurial communities into store equipment and commercial matching services. This expansion builds a more comprehensive ecosystem that supports small business creation and growth.
📍 Facilitate Industry Digital Transformation and Improve Matching Efficiency
Bboss transforms the traditional, manual matching process previously reliant on Facebook groups into a standardized and digitized platform. With smart categorization, recommendation systems, and real-time communication tools, the platform significantly enhances efficiency and delivers a smoother user experience—driving digital transformation within the industry.
📍 Strengthen Bboss Brand Value and Market Positioning
By integrating visual identity, content strategy, and user experience, Bboss establishes a professional and trustworthy brand image. This not only increases user engagement and platform loyalty but also lays a strong foundation for future business collaborations and service expansion—positioning Bboss as a key player in the entrepreneurial matching market.
Conclusion
✨ Standardized documentation streamlines internal and external communication.
Throughout the project, aligning on documentation formats and communication standards proved essential in ensuring shared understanding among design, engineering, and business teams, while also enhancing clarity when working with clients.
✨ Understanding both demand and supply sides requires qualitative insights.
The differences between buyers and sellers in a matching platform are significant. Interviews and behavior observations are crucial to identifying their distinct needs and designing features that serve both effectively.
✨ Design enhances usability and emotional connection in digital products.
Beyond aesthetics, design acts as a bridge between product and user. Thoughtful interfaces reduce friction, build trust, and create a more approachable experience that encourages long-term engagement.
Credit
Client：開店趣科技股份有限公司 BBOSS Technology CO., Ltd.
Production：股感媒體股份有限公司 StockFeel
Product Manager：呂國瑋 Kuowei Lu
Art Director：吳俊曄 Yeah Wu
Designer：邱建勛 Gamma Chiu
Release Date： 2024.11
「本專案於股感資訊股份有限公司 StockFeel製作」
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This will hide itself!
Bboss : Store Equipment Matching Platform
OVERVIEW
Bboss is a micro-business matching platform that integrates various resources and information needed for starting a business. Through a one-stop service, it allows users to easily navigate the essentials of opening a store. Whether it’s site selection consultation, startup knowledge, or interior planning, the platform offers professional guidance—helping entrepreneurs save time and effort on tedious research so they can focus on growing their business.
About the project
RELEASE DATE
2024.11
ROLE
UIUX Designer
BRAND Designer
SERVICES
UI/UX DESIGN
BRAND DESIGN
📍Conduct market research and user interviews, combined with competitor analysis, to deeply understand business setup needs and formulate product strategies.
📍Establish a transfer and rental information platform to drive continuous development of platform features and business growth.
📍Define the product’s visual style and leverage content-driven products to attract traffic.
📍Achieve significant results in community management, with a 30% growth in Facebook group users, enhancing the promotion and application of matching services.
Background
Bboss is a sub-brand under HouseFeel, originally derived from the successful management of a second-hand equipment transfer community. During this process, potential business opportunities were identified. To enhance professionalism and trust, the brand underwent digital transformation, converting offline experiences into a comprehensive equipment matching platform for store openings. This also expanded HouseFeel’s expertise into the field of store setup and equipment, providing entrepreneurs with a one-stop solution for opening their businesses.
Design Process
Design Goal
🎯 Improve matching efficiency and optimize user experience.
Traditionally, Bboss relied on Facebook groups for information exchange, where posts and manual mediation by group admins facilitated transactions. To enhance efficiency, we aim to transition to a dedicated platform that standardizes information, simplifies listing processes, and streamlines decision-making. This shift will reduce cognitive load and provide a seamless, user-friendly experience.
🎯 Establish product and brand image to build professionalism and trust.
While Bboss has an existing logo, the evolution into a full-fledged digital platform calls for a refreshed brand identity. This new visual language will enhance trust and approachability, reinforcing our credibility as the go-to platform for reliable and professional business matching in the industry.
🎯 Foster business connections and expand platform value.
By facilitating interactions among buyers, sellers, and industry experts, Bboss (開店趣) fosters valuable business connections. Our platform will integrate real-time messaging, user reviews, and expert consultations, enabling a one-stop service that enhances long-term platform value and user loyalty.
Research
Through stakeholder interviews and competitive analysis, we gained insights into the product positioning and established its unique differentiators.
🔬 Stakeholder Interview
Conducted interviews with PO, PM, and other stakeholders to understand business goals, requirements, product development direction, and market strategies.
🔬 Competitive Analysis
Analyzed similar services in the market to identify their strengths and weaknesses, uncovering opportunities and unique differentiators for Bboss.
Design
Impact
📍 Expand Gangan Group's Product Coverage
Through the development of the Bboss digital platform, Gangan Group has extended its core business beyond real estate and entrepreneurial communities into store equipment and commercial matching services. This expansion builds a more comprehensive ecosystem that supports small business creation and growth.
📍 Facilitate Industry Digital Transformation and Improve Matching Efficiency
Bboss transforms the traditional, manual matching process previously reliant on Facebook groups into a standardized and digitized platform. With smart categorization, recommendation systems, and real-time communication tools, the platform significantly enhances efficiency and delivers a smoother user experience—driving digital transformation within the industry.
📍 Strengthen Bboss Brand Value and Market Positioning
By integrating visual identity, content strategy, and user experience, Bboss establishes a professional and trustworthy brand image. This not only increases user engagement and platform loyalty but also lays a strong foundation for future business collaborations and service expansion—positioning Bboss as a key player in the entrepreneurial matching market.
Conclusion
✨ Standardized documentation streamlines internal and external communication.
Throughout the project, aligning on documentation formats and communication standards proved essential in ensuring shared understanding among design, engineering, and business teams, while also enhancing clarity when working with clients.
✨ Understanding both demand and supply sides requires qualitative insights.
The differences between buyers and sellers in a matching platform are significant. Interviews and behavior observations are crucial to identifying their distinct needs and designing features that serve both effectively.
✨ Design enhances usability and emotional connection in digital products.
Beyond aesthetics, design acts as a bridge between product and user. Thoughtful interfaces reduce friction, build trust, and create a more approachable experience that encourages long-term engagement.
Credit
Client：開店趣科技股份有限公司 BBOSS Technology CO., Ltd.
Production：股感媒體股份有限公司 StockFeel
Product Manager：呂國瑋 Kuowei Lu
Art Director：吳俊曄 Yeah Wu
Designer：邱建勛 Gamma Chiu
Release Date： 2024.11
「本專案於股感資訊股份有限公司 StockFeel製作」
Smooth Scroll
This will hide itself!
This will hide itself!
Bboss : Store Equipment Matching Platform
OVERVIEW
Bboss is a micro-business matching platform that integrates various resources and information needed for starting a business. Through a one-stop service, it allows users to easily navigate the essentials of opening a store. Whether it’s site selection consultation, startup knowledge, or interior planning, the platform offers professional guidance—helping entrepreneurs save time and effort on tedious research so they can focus on growing their business.
About the project
RELEASE DATE
2024.11
ROLE
UIUX Designer
BRAND Designer
SERVICES
UI/UX DESIGN
BRAND DESIGN
📍Conduct market research and user interviews, combined with competitor analysis, to deeply understand business setup needs and formulate product strategies.
📍Establish a transfer and rental information platform to drive continuous development of platform features and business growth.
📍Define the product’s visual style and leverage content-driven products to attract traffic.
📍Achieve significant results in community management, with a 30% growth in Facebook group users, enhancing the promotion and application of matching services.
Background
Bboss is a sub-brand under HouseFeel, originally derived from the successful management of a second-hand equipment transfer community. During this process, potential business opportunities were identified. To enhance professionalism and trust, the brand underwent digital transformation, converting offline experiences into a comprehensive equipment matching platform for store openings. This also expanded HouseFeel’s expertise into the field of store setup and equipment, providing entrepreneurs with a one-stop solution for opening their businesses.
Design Process
Design Goal
🎯 Improve matching efficiency and optimize user experience.
Traditionally, Bboss relied on Facebook groups for information exchange, where posts and manual mediation by group admins facilitated transactions. To enhance efficiency, we aim to transition to a dedicated platform that standardizes information, simplifies listing processes, and streamlines decision-making. This shift will reduce cognitive load and provide a seamless, user-friendly experience.
🎯 Establish product and brand image to build professionalism and trust.
While Bboss has an existing logo, the evolution into a full-fledged digital platform calls for a refreshed brand identity. This new visual language will enhance trust and approachability, reinforcing our credibility as the go-to platform for reliable and professional business matching in the industry.
🎯 Foster business connections and expand platform value.
By facilitating interactions among buyers, sellers, and industry experts, Bboss (開店趣) fosters valuable business connections. Our platform will integrate real-time messaging, user reviews, and expert consultations, enabling a one-stop service that enhances long-term platform value and user loyalty.
Research
Through stakeholder interviews and competitive analysis, we gained insights into the product positioning and established its unique differentiators.
🔬 Stakeholder Interview
Conducted interviews with PO, PM, and other stakeholders to understand business goals, requirements, product development direction, and market strategies.
🔬 Competitive Analysis
Analyzed similar services in the market to identify their strengths and weaknesses, uncovering opportunities and unique differentiators for Bboss.
Design
Impact
📍 Expand Gangan Group's Product Coverage
Through the development of the Bboss digital platform, Gangan Group has extended its core business beyond real estate and entrepreneurial communities into store equipment and commercial matching services. This expansion builds a more comprehensive ecosystem that supports small business creation and growth.
📍 Facilitate Industry Digital Transformation and Improve Matching Efficiency
Bboss transforms the traditional, manual matching process previously reliant on Facebook groups into a standardized and digitized platform. With smart categorization, recommendation systems, and real-time communication tools, the platform significantly enhances efficiency and delivers a smoother user experience—driving digital transformation within the industry.
📍 Strengthen Bboss Brand Value and Market Positioning
By integrating visual identity, content strategy, and user experience, Bboss establishes a professional and trustworthy brand image. This not only increases user engagement and platform loyalty but also lays a strong foundation for future business collaborations and service expansion—positioning Bboss as a key player in the entrepreneurial matching market.
Conclusion
✨ Standardized documentation streamlines internal and external communication.
Throughout the project, aligning on documentation formats and communication standards proved essential in ensuring shared understanding among design, engineering, and business teams, while also enhancing clarity when working with clients.
✨ Understanding both demand and supply sides requires qualitative insights.
The differences between buyers and sellers in a matching platform are significant. Interviews and behavior observations are crucial to identifying their distinct needs and designing features that serve both effectively.
✨ Design enhances usability and emotional connection in digital products.
Beyond aesthetics, design acts as a bridge between product and user. Thoughtful interfaces reduce friction, build trust, and create a more approachable experience that encourages long-term engagement.
Credit
Client：開店趣科技股份有限公司 BBOSS Technology CO., Ltd.
Production：股感媒體股份有限公司 StockFeel
Product Manager：呂國瑋 Kuowei Lu
Art Director：吳俊曄 Yeah Wu
Designer：邱建勛 Gamma Chiu
Release Date： 2024.11
「本專案於股感資訊股份有限公司 StockFeel製作」
Smooth Scroll
This will hide itself!
This will hide itself!