Ins.Feel is a technology brand focused on the digitalization of insurance and the popularization of insurance knowledge. It is dedicated to freeing insurance from traditional, complicated models, allowing everyone to easily understand insurance knowledge and compare and choose the insurance plans that best suit their needs.
About the project
RELEASE DATE
2024.08
ROLE
BRAND Designer
SERVICES
BRAND DESIGN
📍Conduct stakeholder interview and competitor analysis to deeply understand needs and optimize the insurance service process by combining technology and knowledge.
📍Create a reliable, reassuring, trustworthy, and friendly product visual style.
📍Product strategy becomes the core foundation of product features and service experience, facilitating the rapid development of the digital insurance platform.
Background
The Feel Group extends the concept of "inclusive finance" into "financial living," aiming to engage with members more closely by integrating into various aspects of daily life. Therefore, they choose insurance, which is closely related to everyday life, to make it easier for everyone to understand their insurance plans.
Design Goal
🎯 Popularize insurance knowledge and lower the information barrier.
🎯 Establish transparent insurance plan analysis to help users understand their coverage status.
🎯 Create personalized insurance recommendations, suggesting the most suitable coverage plans.
Design
Impact
📍 Insurance knowledge popularization
By simplifying content and building an intuitive insurance knowledge platform, the project significantly lowers the entry barrier for the public to understand insurance, transforming it from complex jargon into accessible everyday knowledge.
📍 Expand the knowledge graph and cross-domain integration capabilities of the Group
By structuring and modularizing insurance knowledge, Ins.Feel contributes to expanding The Feel Group’s knowledge graph, enabling cross-domain integration with areas like wealth management, health, and financial security, thereby enhancing the strategic value of the group’s intellectual assets.
📍 Optimize insurance experiences driven by data to promote business model innovation
By leveraging user data and visualizing the insurance decision journey, Ins.Feel designed a user-centric UIUX experience that improves conversion and retention, while also enabling new business models such as ad monetization, insurance matchmaking, and digital transformation consulting.
Conclusion
📍 ✨
Credit
Client：保感科技股份有限公司
Production：股感資訊股份有限公司 StockFeel
Product Owner：游能堅 Loen
Art Director：吳俊曄 Yeah Wu
Designer：邱建勛 Gamma Chiu
Release Date： 2024.07
「本專案於股感資訊股份有限公司 StockFeel製作」
Smooth Scroll
This will hide itself!
This will hide itself!
Ins.feel : Insurance Knowledge Content Website
OVERVIEW
Ins.Feel is a technology brand focused on the digitalization of insurance and the popularization of insurance knowledge. It is dedicated to freeing insurance from traditional, complicated models, allowing everyone to easily understand insurance knowledge and compare and choose the insurance plans that best suit their needs.
About the project
RELEASE DATE
2024.08
ROLE
BRAND Designer
SERVICES
BRAND DESIGN
📍Conduct stakeholder interview and competitor analysis to deeply understand needs and optimize the insurance service process by combining technology and knowledge.
📍Create a reliable, reassuring, trustworthy, and friendly product visual style.
📍Product strategy becomes the core foundation of product features and service experience, facilitating the rapid development of the digital insurance platform.
Background
The Feel Group extends the concept of "inclusive finance" into "financial living," aiming to engage with members more closely by integrating into various aspects of daily life. Therefore, they choose insurance, which is closely related to everyday life, to make it easier for everyone to understand their insurance plans.
Design Goal
🎯 Popularize insurance knowledge and lower the information barrier.
🎯 Establish transparent insurance plan analysis to help users understand their coverage status.
🎯 Create personalized insurance recommendations, suggesting the most suitable coverage plans.
Design
Impact
📍 Insurance knowledge popularization
By simplifying content and building an intuitive insurance knowledge platform, the project significantly lowers the entry barrier for the public to understand insurance, transforming it from complex jargon into accessible everyday knowledge.
📍 Expand the knowledge graph and cross-domain integration capabilities of the Group
By structuring and modularizing insurance knowledge, Ins.Feel contributes to expanding The Feel Group’s knowledge graph, enabling cross-domain integration with areas like wealth management, health, and financial security, thereby enhancing the strategic value of the group’s intellectual assets.
📍 Optimize insurance experiences driven by data to promote business model innovation
By leveraging user data and visualizing the insurance decision journey, Ins.Feel designed a user-centric UIUX experience that improves conversion and retention, while also enabling new business models such as ad monetization, insurance matchmaking, and digital transformation consulting.
Conclusion
📍 ✨
Credit
Client：保感科技股份有限公司
Production：股感資訊股份有限公司 StockFeel
Product Owner：游能堅 Loen
Art Director：吳俊曄 Yeah Wu
Designer：邱建勛 Gamma Chiu
Release Date： 2024.07
「本專案於股感資訊股份有限公司 StockFeel製作」
Smooth Scroll
This will hide itself!
This will hide itself!
Ins.feel : Insurance Knowledge Content Website
OVERVIEW
Ins.Feel is a technology brand focused on the digitalization of insurance and the popularization of insurance knowledge. It is dedicated to freeing insurance from traditional, complicated models, allowing everyone to easily understand insurance knowledge and compare and choose the insurance plans that best suit their needs.
About the project
RELEASE DATE
2024.08
ROLE
BRAND Designer
SERVICES
BRAND DESIGN
📍Conduct stakeholder interview and competitor analysis to deeply understand needs and optimize the insurance service process by combining technology and knowledge.
📍Create a reliable, reassuring, trustworthy, and friendly product visual style.
📍Product strategy becomes the core foundation of product features and service experience, facilitating the rapid development of the digital insurance platform.
Background
The Feel Group extends the concept of "inclusive finance" into "financial living," aiming to engage with members more closely by integrating into various aspects of daily life. Therefore, they choose insurance, which is closely related to everyday life, to make it easier for everyone to understand their insurance plans.
Design Goal
🎯 Popularize insurance knowledge and lower the information barrier.
🎯 Establish transparent insurance plan analysis to help users understand their coverage status.
🎯 Create personalized insurance recommendations, suggesting the most suitable coverage plans.
Design
Impact
📍 Insurance knowledge popularization
By simplifying content and building an intuitive insurance knowledge platform, the project significantly lowers the entry barrier for the public to understand insurance, transforming it from complex jargon into accessible everyday knowledge.
📍 Expand the knowledge graph and cross-domain integration capabilities of the Group
By structuring and modularizing insurance knowledge, Ins.Feel contributes to expanding The Feel Group’s knowledge graph, enabling cross-domain integration with areas like wealth management, health, and financial security, thereby enhancing the strategic value of the group’s intellectual assets.
📍 Optimize insurance experiences driven by data to promote business model innovation
By leveraging user data and visualizing the insurance decision journey, Ins.Feel designed a user-centric UIUX experience that improves conversion and retention, while also enabling new business models such as ad monetization, insurance matchmaking, and digital transformation consulting.
Conclusion
📍 ✨
Credit
Client：保感科技股份有限公司
Production：股感資訊股份有限公司 StockFeel
Product Owner：游能堅 Loen
Art Director：吳俊曄 Yeah Wu
Designer：邱建勛 Gamma Chiu
Release Date： 2024.07
「本專案於股感資訊股份有限公司 StockFeel製作」
Smooth Scroll
This will hide itself!
This will hide itself!